Drift Masters is proud to announce a new partnership with MOZA Racing, a global leader in sim racing hardware and technology. Bringing together one of the most prestigious drifting championships in the world and one of the most innovative brands in simulation, the collaboration will introduce new fan engagement opportunities throughout the 2026 season while further strengthening the connection between real-world motorsport and sim racing culture.
Since its inception in 2014, Drift Masters has grown from humble beginnings as a three-round series on small custom-built circuits into what is now widely recognized as one of the premier drift championships in the world. With a reputation built on elite competition, professionalism, creativity, and year-to-year growth, the championship has continued to raise the bar for drifting through iconic venues across Europe, a global footprint, and an ever-expanding international fanbase. From custom-built drift arenas inside major stadiums to takeovers at world-class racing circuits, Drift Masters has become a defining force in modern drift culture.
As part of the partnership, MOZA Racing will have an on-site booth presence at every round of the 2026 Drift Masters season, giving fans the opportunity to experience the brand firsthand in a dynamic live-event environment. Each activation will feature high-performance MOZA Racing sim setups, creating an immersive space where attendees can engage directly with MOZA products while experiencing the connection between competitive drifting and virtual motorsport.
In addition to its dedicated event presence, MOZA Racing will be integrated throughout the season with strong visibility across the Drift Masters platform. Through on-site and on-track branding, fan-facing activations, and ongoing championship-wide exposure, the partnership is designed to strengthen MOZA’s presence within the global drifting community while delivering meaningful touchpoints for fans at every stop on the 2026 calendar.
This partnership reflects a shared commitment to performance, precision, innovation, and the continued growth of motorsport culture. Together, Drift Masters and MOZA Racing aim to deliver memorable experiences throughout the season while continuing to bridge the gap between competitive drifting and the global sim racing community.
About MOZA Racing
Founded in 2012 by a team of automotive engineers and simulation enthusiasts, MOZA Racing has grown into a global leader in sim racing and flight simulation hardware. Driven by innovation, performance, and a passion for realism, MOZA offers a wide range of products including direct drive wheelbases, steering wheels, pedals, flight controls, and truck sim gear. MOZA proudly partners with world-renowned names such as Automobili Lamborghini, Porsche, Mercedes-Benz, and MotoGP.
Learn more: mozaracing.com
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